Upgrading the Hotel Guest Experience with Next-Generation Technologies

Done well, Guest Experience Management transforms the culture of the hotel toward a common goal: to treat each guest in a way that optimizes the end-to-end experience that they have with the hotel.

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This Research Is Designed For:

  • Enterprises seeking to select a solution for a Property Management System.
  • Those with a PMS use case that may include:
    • Cloud-based deployment.
    • Onsite Golf and or Spa Facilities
    • Platform deployment options.


This Research Will Help You:

  • Understand guest segmentation and “Journey Mapping”
  • Learn the drivers of guest satisfaction
  • Determine the role of a property management system
  • Discover the importance of guest profile data

By continuously enhancing guest profiles and creating meaningful segmentation schemes, hotels are maximizing the value of their relationships with guests through carefully tailored services, communications and promotional offers.

-- Starfleet Research